Model Bisnis Penyiaran Televisi Digital di Indonesia

Afifi, Subhan (2010) Model Bisnis Penyiaran Televisi Digital di Indonesia. Jurnal Ilmu Komunikasi , 8 (2). pp. 117-130. ISSN ISSN 1693-3029

[img]
Preview
Image (JPEG)
Download (426Kb) | Preview
    [img]
    Preview
    Image (JPEG)
    Download (1052Kb) | Preview
      [img]
      Preview
      Image (JPEG)
      Download (961Kb) | Preview
        [img]
        Preview
        Image (JPEG)
        Download (987Kb) | Preview
          [img]
          Preview
          Image (JPEG)
          Download (942Kb) | Preview
            [img]
            Preview
            Image (JPEG)
            Download (936Kb) | Preview
              [img]
              Preview
              Image (JPEG)
              Download (884Kb) | Preview
                [img]
                Preview
                Image (JPEG)
                Download (251Kb) | Preview
                  [img]
                  Preview
                  Image (JPEG)
                  Download (3090Kb) | Preview

                    Abstract

                    The transition from analog to digital broadcasting offers significant changes. Digital technology and the convergence of the various digital media will introduce many more options besides the traditional one-to-many form of communication that we understand by television today, even the new business model. Research of the business model is important to make the transition more efficient. This study used a socio-technical perspective to investigate the complex relations between the social and technical aspects of digital broadcasting, diversity and interface between different driving forces and policy. Socio-technical approach was used to seek the inter-relations among technological subsystem (infrastructure, equipment, service and applications), social subsystem (market, users and industry) and environment subsystem (regulation and policy). Focus group discussion consultancy, questionnaire and policy study was uses in data collection. This research founded that business model has considered to support the local economic that giving impact on television advertising resources. On the other hand, TVRI has developed their business model based on public station as institutions that answer and providing the demand of the audience. TVRI could be multiplexer as a service provider that provide it could be as a community television which was limited spread.

                    Item Type: Article
                    Subjects: 300 Ilmu Sosial
                    Divisions: Fakultas Ilmu Sosial dan Ilmu Politik > Komunikasi
                    Depositing User: Prayudi Prayudi
                    Date Deposited: 26 Sep 2012 11:21
                    Last Modified: 13 Jan 2013 13:02
                    URI: http://repository.upnyk.ac.id/id/eprint/3812

                    Actions (login required)

                    View Item